Welcome to the Brick Cave Pitch.
What is it?
Well, it's our campaign to raise funds to do three things:
- Grow our business
- Improve our business
- Prepare our business for the future
Growth for us is pretty simple. We have no full time employees. A loose collaboration of volunteers, interns and founder Bob Nelson, partnered with some passionate writers, have built a pretty impressive business to date. Both as a recognized publishing industry brand and as a successful business enterprise, Brick Cave has accomplished a tremendous amount in the last 10 years.
The challenge, of course, is leveraging that success and investing in the authors and books that have gotten us here, to take us farther collectively. The potential is literally unlimited. We are at the limits of what a "no paid employee" can accomplish, so we need to improve our business.
Improving the business starts with putting the right talent in place to carry the creative, sales and management loads effectively. That cannot be done with unpaid contributors, so the priority of our campaign, is to raise the money to acquire and train the talent. Many great people over the years have contributed their talent and work to creating what is today an effective and well thought through process of creating quality, engaging books, marketing those books and managing the critical relationships to tie that all together into a great organization. Having that talent in place will give us a foundation to prepare our business for the future.
Content, original, creative and quality content adaptable across multiple media is the future, and as the demand for that content increases, Brick Cave needs to be in a position to meet that demand. That comes from paying attention to details, thinking down the road, and leveraging the tremendous talent we have to create a new catalog of engaging, generational content.
So, our Pitch to you begins October 1, and we are asking for your investment through Crowdfunder.com to bring this first part of our plan to fruition. Between now and then, we will share weekly updates here on the Brick Cave Pitch website. We'll also host educational webinars so you can learn more about Brick Cave, about Bob Nelson it's founder and the many talented people involved in the work.
Subscribe to the Pitch email list to receive notifications on new posts as the countdown commences, and we look forward to having you join us on our next great journey.
Founder, Principal Support Executive
Brick Cave Media